Rite Foods Ltd., takes its CSR efforts serious and has conducted many community programmes and provided support to many groups and individuals. We endeavour to touch all aspects of CSR in our sustainability efforts including education, arts & culture, sports, community development and corporate philanthropy.

Rite Foods Ltd has helped to bring a meaningful difference to the lives of others and has an enduring impact on their host community. From 2010 till date, Rite Foods Ltd has impacted more than 120,000 children, 18,000 schools and several NGOs and communities across Nigeria.

Rite Foods Drives Innovative Recycling Operations For Sustainability In Nigeria

Rite Foods Drives Innovative Recycling Operations For Sustainability In Nigeria

At Rite Foods Limited, we believe in the power of innovation and its potential to change the recycling business. As Nigeria’s top food and beverage manufacturer, we are committed to helping recyclers to adopt cutting-edge techniques to recycling plastic trash, particularly in coastal areas. To that end, we recently co-hosted an innovation training series with the Circular Economy Innovation Partnership (CEIP) that focused on the fundamental principles and technical implementation procedures that support recycling operations.

We are driving an innovative recycling strategy for start-ups as the market leader with our recognised Bigi brand, which provides 13 award-winning varieties, as well as Bigi Premium Drinking Water, Fearless Energy Drink, Sosa Fruit Drink, and Bigi and Rite Sausages. Our goal is to reduce plastic waste and build on the success of our previous award-winning project, “Riteonthebeach,” which successfully removed 100,000 plastic bottles from Lagos’ shorelines.

Rite Foods Drives Innovative Recycling Operations For Sustainability In Nigeria


During the training series, we had the honour of receiving Ibrahim Odumboni, the Managing Director of the Lagos State Waste Management Authority (LAWMA), who commended our efforts to broaden recyclers’ perspectives. Mr. Odumboni recognised the necessity of maintaining our state and country clean and free of plastic waste, a challenge made more difficult by urbanisation.

The Rite Foods-sponsored event concluded on Tuesday, March 28, 2023, with a final presentation ceremony in which several recycling companies proposed their business concepts after participating in the three-month exercise. The training programme included critical components of plastic recycling, such as business operations, the creation of new techniques, and technical architecture appropriate for improving recyclable materials in the search of a cleaner environment.

Westman Recycle was the pitch competition’s winner. Recycle Works was the first runner-up, followed by GIVO Africa as the second runner-up. Recycavaenue, Brickify Limited, Trashusers, Retreasure, and Nature Kcalls were among the other recycling companies that competed in the final stage, all of which provided excellent presentations showing the inner workings of their start-ups.

The distinguished panel of judges selected the winners through a meticulous evaluation of their various plastic waste collection and recycling ideas. The panel included Ibrahim Odumboni, CEO of LAWMA; Seleem Adegunwa, Managing Director of Rite Foods Limited; Ms. Leonie Van Der Stiji, Deputy Consul General of the Netherlands Consulate; Mr. Adamu Garba, Chief Operating Officer of Nigeria Climate Innovation Centre; and Mr. Adekunle Olusile, Advisor Nigeria at UNIDO IPTO Germany. They emphasised the importance of continuous dedication to technology-driven recycling processes and profit maximisation.

Our company’s commitment to promoting innovation and supporting the growth of start-ups is evident in our initiative together with Pop Beach Club through ‘Riteonthebeach’. As a result, the scheme perfectly aligned with our mission to promote start-up growth and environmental preservation while prioritising consumer success. That is why we heartily supported the recycling exercise.

We are committed to promoting innovation, supporting sustainability, and creating a cleaner environment through collaborative efforts. We will continue to support recycling projects and collaborate with stakeholders to create an improved future for everyone.

Rite Foods Drives Innovative Recycling Operations For Sustainability In Nigeria

Lucky Consumer Wins Brand New Car in Bigi Watch and Win 3.0 Promo!

Lucky Consumer Wins Brand New Car in Bigi Watch and Win 3.0 Promo!

Bigi, the refreshing soft drink range loved by Nigerians, has announced the lucky winner of its 3rd Bigi Watch and Win Promo in Lagos. Mrs. Dove Akinadewo was awarded a brand-new car and other exciting prizes, while other selected consumers at the raffle draw event held at Silverbird Cinemas received consolation prizes such as laptops, Bigi products, blenders, printers, air pods, and other exciting items.

Biola Aransiola, Assistant Brand Manager at Bigi, reiterated the brand’s commitment to creating refreshing experiences for its consumers, particularly those who love movies and entertainment. She emphasized that the promo demonstrates the brand’s dedication to supporting the growth of the movie and entertainment industry in Nigeria by adding value to the lives of movie and cinema lovers.


The Watch and Win Promo, which began in December 2021, offers rewards to movie and cinema lovers in Lagos and Abuja for their viewing experiences. Mrs. Dove Akinadewo, a Bigi Cherry Cola enthusiast and winner of the promo, expressed her excitement and appreciation for the Bigi brand for providing unforgettable experiences that change lives throughout the country.

The Watch and Win Promo offers an exciting movie experience for consumers while enjoying their favorite movies with family and friends, and the Bigi brand has heightened the excitement and anticipation of the initiative with its third edition. Movie lovers in Lagos and Abuja look forward to engaging with the brand, which offers 13 fantastically refreshing variants from its portfolio.

Rite Foods Limited celebrates 100,000 Plastic Bottles Cleared from Lagos shorelines in an award-winning CSR Initiative, RiteOnTheBeach

Pop Beach

Rite Foods Limited launched its sponsored initiative, Riteonthebeach, in August 2021, aimed at cleaning up the beaches in Lagos and promoting corporate social responsibility.

 The project went live in January 2022, and since then, over 100,000 plastic bottles have been removed from the shorelines, with school children contributing 22 bottles or 1kg of plastic daily.

The initiative has created 74 scholarships and over 20 jobs through its collection and recycling process. The project culminated in a festival held in November 2022, which sensitized the public on climate change and plastic pollution in the remote Lagos fishing communities of Ilashe, Ibeshe, and Ikaare.

In partnership with Mr. Disu, Riteonthebeach also created the Plastic Neutral Token, a community-driven social enterprise system aimed at encouraging individuals to take responsibility for their plastic waste production. The average human being generates 84 kilograms of plastic waste annually.

As members of the public buying a plastic-neutral token, the scheme will remove 84kgs of plastic from the ocean, thereby making it plastic-neutral and eco-friendly.

Interestingly, the Riteonthebeach is committed to creating 300 scholarships in two years, in partnership with the coastal communities removing one metric ton of plastic per week, thereby attaining sustainability.

Rite Foods partners With Sterling One Foundation to commemorate World Clean-up Day

In line with its commitment to saving the environment by reducing high rates of plastic pollution and wastes, Rite Foods Limited, a Nigerian Foods and Beverages Company partnered with Sterling One Foundation to get rid of Polyethylene Terephthalate (PET) bottles, plastics, and solid waste at Oniru Beach in the Eti-Osa Local Government area of Lagos State.

This partnership and clean up exercise was carried out to commemorate the 2022 world recycling day themed “Recycling fraternity” with reports showing that despite the huge amount of waste generated daily, only about 13 percent is recycled on the global level. 

Seleem Adegunwa, Managing Director, Rite Foods Limited, said over the years, the company has remained committed to having a healthy and clean environment, free of plastics and all forms of waste. “At Rite Foods Ltd, we are committed to reducing negative environmental impact, exchange knowledge and ideas on environmental growth while sharing expertise and experiences towards adapting to the ever-changing world,” he said.

Adegunwa added that the company has been tracking and reporting its progress towards numerous set goals in aiding nationwide achievement objectives for environmental sustainability by focusing on cultivating a positive impact on the environment and improving its areas of operation. Olapeju Ibekwe, Convener, Sterling One Foundation said the global recycling day provides an opportunity to recognize the importance recycling plays in preserving our primary resources and securing the future of our planet. “World leaders must see recycling as a global issue and also encourage people to think resourcefully and not waste when it comes to various things around us,” she said.

She also commended Rite Foods for supporting the cleaner environment initiative and prioritizing issues of environmental protection and sustainability and urged other companies to follow suit. “We must commend Rite Foods specially for being the very first sponsor to come on board this initiative to help make our environment safe and free of all forms of wastes and plastics,” she said.

Rite Foods supports Environmental Initiative, Rid Lagos of 1,767.2kg of Waste

Rite Foods Limited, a world-class proudly Nigerian Foods and Beverages Company, has sponsored the cleanup of the Alpha beach, in Lekki, Lagos, where 1,640kg and 127.2kg of solid and recyclable waste respectively, were cleared, as part of efforts at preserving the environment and in support of the Lagos State Government cleaner-Lagos initiative.

The clean-up exercise which was in collaboration with the Sterling One Foundation and Giving Beach Clean-up took place on March 27, 2021.

Staff members of Rites Foods Limited were joined by 116 volunteers and locals in the community to pick up and remove plastics, solid waste and other unwanted materials from the beach.

The solid waste recovered totalled 1,640kg, while polyethylene terephthalate (PET) recyclables weighed 119 kg, carton 3.0kg, nylon1.0kg and returnable glass bottle 4.2kg.

The cleanup was part of the company’s contribution to a cleaner environment and the preservation of one of Lagos beaches known as Alpha beach, which serves as a tourist location in Lagos State, where fun seekers go to for relaxation, picnics, parties and other forms of social engagements.

Speaking on the exercise, the Managing Director of Rite Foods Limited, Mr Seleem Adegunwa, affirmed that the company is committed to a cleaner and healthier environment and will continue to contribute to environmental preservation to make the society habitable, especially in our communities and public spaces.

He stated that the project is to ensure that the solid and packaging wastes do not end up in the ocean from the beach, thereby constituting hazards to aquatic lives and for people that make use of the ocean for other activities.

According to him, the recyclable waste can be turned into other useful products and helps create more jobs and also keep the environment clean.


“Food and beverage packaging waste like the PET bottles end up in the wrong places, in our beaches, oceans and waterways or litter the communities where we work and live. We have a responsibility to protect the environment hence we have gathered today to clear all sorts of waste from the beach,” he stated.

The Rite Foods boss therefore enjoined Nigerians to dispose and separate their waste properly, in order to keep Lagos healthier for habitation.

“Keeping the environment clean should be the concern of all its citizens, and this will rid the society of certain diseases associated with dirty environment,” Adegunwa added.

The company’s effort was commended by Sterling One Foundation, the Giving Beach Cleanup team and Alpha beach community patrons.

Established in 2007, Rite Foods Limited set the pace with the commencement of the production of the high quality family preferred Bigi soft drinks, Fearless Energy Drink and today’s market-leading brand of Rite Sausages.

The Rite Foods products line currently includes theBigi Cola, Bigi Cherry Cola, Bigi Ginger Ale, Bigi Orange, Bigi Apple, Bigi Bitter Lemon, Bigi Soda Water, Bigi Lemon & Lime, Bigi Tropical, Bigi Chapman, Bigi Ginger Lemon, Bigi Tamarind, Fearless Redberry Energy Drink, Fearless Classic Energy Drink, Rite Spicy, Bigi Beef Sausage roll and Rite Sausage roll.

The Bigi Premium Table Water is produced with global best practices in purification for hydration, freshness, and healthy living.

Rite Foods’ disruptive innovation introduced into the energy drinks segment, the first polyethylene terephthalate (PET) packaged energy drinks, comprising the Fearless Red Berry and the Fearless Classic.

Rite Foods is perhaps the fastest-growing Foods and Beverages Company in West Africa, with the ambition of becoming Africa’s number one foods and beverages conglomerate by the year 2030.


Delivering packages to families in Ososa town 7

For two weeks, the President of the Federal Republic of Nigeria gave a directive for lockdown in Lagos, Ogun and Abuja that have restricted physical movement. This was followed closely by another two weeks directive that selected businesses can began to operate but with total interstate travel lockdown for all individuals except for essential services. Through the weeks, it was evident that the lockdown directives affected majority of Nigerians whose livelihood is gotten by working daily to get their daily bread.

Rite Foods Limited saw the need to reach out to those who are in dire need during this period and after partnering with the Lagos state government on COVID-19 EMERGENCY FOOD RESPONSE COORDINATED BY THE MINISTRY OF AGRICULTURE and Ogun state government on OGUN COVID-19 FOOD RELIEF, decided to go to the level of the community and families.

Ososa town, Ogun state is the location of the Rite Foods World class factory and as the saying goes about charity starts at home, it was decided to begin reaching out to families and communities from the Ososa community.  The food relief packages contained 5kg bag of rice, 5 kg of beans, 5 kg of garri, a pack of Bigi Premium drinking water and a carton of Rite or Bigi sausages.

The first phase of food relief packages was donated to 4,013 families in 7 communities in Ososa town. The communities are Oke Ala, Oke-Esin, Odo-owa, Osalakoye, Idomowo, Odo-Alere, Ijoku. The leaders of the communities visited the CEO/Chairman of Rite Foods Limited, Alh. Sulaiman Adegunwa addressed and gave a word of encouragement to the leaders of the communities before the leaders moved to distribute to food relief packages to families in their communities.

The 2nd phase of food relief packages was donated to 4,000 families in 6 Ijebu LGAs and an additional 429 bags was donated to the Police, Special Protection Unit and General Hospital, Ijebu Ode. The LGAs that benefited are Ijebu Ode, Ijebu North, Ijebu East, Ijebu North East, Ijebu Waterside and Odogbolu.


Rite Foods Limited Supports Lagos State in fight against COVID-19

As part of relief efforts to cushion the economic effects of coronavirus in the state, Rite Foods Limited has partnered with the Lagos State government in its COVID-19 Emergency Food response Project, to provide thousands of bottles of drinking water to support residents of the state.
The company has pledged to support the state government’s relief efforts with free bottles of water which
will be included in the raw food produce to be distributed to residents across the state.

The Managing Director, Rite Foods Limited, Seleem Adegunwa, while reacting to the partnership said,
“Like everyone else, we find these moments to be most challenging, especially taking into cognizance, its effects on economic activities and its consequences on daily sustenance for Nigerians, especially, the most economically vulnerable.

 This is why we are glad to be a part of the Lagos State COVID-19 Emergency Food response Project, as we look forward to doing our bit to help with providing nutrition for Lagosians across the state.”
He also implored Lagosians to adhere strictly to safety rules and regulations as set out by the authorities, as obedience, he said, would ensure that, the virus is defeated faster, and life is restored to normalcy for everyone.

Our strict adherence is critical to the success of the fight and victory against the coronavirus,” he said.


Rite Foods Limited Visit Igbobi Hospital with lots of Love.

Valentine’s Day is a day that marks the celebration of love. More often than not, the love that’s usually celebrated is between romantic couples and lovers. For us at Rite Foods Limited, Corporate Social Responsibility (CSR) is always at the heart of what we do. 

Therefore, on Valentine’s day, we visited Igbobi Orthopedic Hospital at Yaba, to celebrate love with the patients as well as the care givers.

According to Desmond Tutu, “compassion is not just feeling with someone, but seeking to change the situation. Frequently, people think compassion and love are merely sentimental. No, they are very demanding. If you are very compassionate, be prepared for action!”

The patients and staff at the hospital were really excited about the display of love showered on them on that day. As a brand, we might not have done so much, but we believe that the little we did would rest in the minds of the benefactors. We would not relent in our efforts to express love however way we can and whenever we can.

It is our hope and prayer that these ones will recover speedily and be in the position to in turn show love to others. Also, we hope that many more Nigerians will display the proudly Nigerian spirit of being their brother’s keeper.


Rite Foods gives to Ago Iwoye Market


Rite Boy Shop Opening

It is not just our culture to find good deeds and reward them but we are passionate about people who strive to do good when they don’t need to. On Thursday 21st of March 2019, we changed the story of a young man, Ugochukwu Ibere, who was once a street hawker of ready to go sausages, as of today he now owns his own furnished, equipped and well-stocked shop (Ugochuku Ibere Store) located at 181, Bamgbose Street, Lagos Island. Ugochukwu Ibere, who had faced his own fair share of hardship and injustice, found it in his heart to give aid to convicts being transported to Ikoyi prison, it was in his selfless act that he was spotted and his picture shared on social media drew our attention, his humanitarian service and deep level of empathy touched our hearts and we were moved to empower him for his immeasurable act of kindness.

We are confident in his prospect of being extremely successful because he has shown dedication to everything he has committed himself to.

At the launch of Mr. Ibere’s new shop, Mr. Joseph Adesewo, Regional Sales Manager, who represented  Mr. Seleem Adegunwa, Managing Director of Rite Foods Limited and other members of the Rite Foods staff interacted with passersby who were humbled by Mr. Ugochukwu’s grass to grace testimony.No other person was more satisfied than Mrs. Adenike Ajitena a Banker and a Lawyer who was responsible for first spreading the word of this Hero without a cape.

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Eniola Badmus feeds the need in Lagos



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Live Abundantly

The Live Abundantly Empowerment Initiative is a charitable enterprise dedicated to social change through awareness, advocacy, education, and community participation. The goal of this initiative is to address and eradicate injustice towards women and children; make education accessible to children marginalized by poverty and physiological differences. This year, Live Abundantly in partnership with Rite Foods organized 3 major sensitization and empowerment workshops for children. We kicked off in March 2018 at UNILAG, Lagos with a symposium on “Human Rights – Personal Privileges” with an audience turnout of 750 participants from Lagos and its environs.

A day before Children’s Day celebration in Nigeria, on the 26th of May; we took the Human Rights message to the 1st  Ijebu-Ife Children’s Day symposium which allowed us host over 1,300 secondary school students in addition to community members, leaders and dignitaries from Ijebu-Ife at the Legacy Hall in Ogun state.


On the United Nations’ International Day of the Girl Child, we saw an opportunity to take the Human Rights message to 400 girls at Wesley School, Lawanson, Lagos.

In December 2018, A Gala Night will be held to celebrate all individuals and organizations that have made the charitable enterprise a success in 2018.

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In partnership with Magnificent Therapy Services, an organization that works and cares for children with special needs and developmental challenges; we organized a Cerebral Palsy Walk to as one of our strategic approaches towards sensitizing the general public on the risk factors, causes, and management of Cerebral Palsy. Our objectives were to:

  • Create more awareness about Cerebral Palsy
  • Educate people on effective ways to manage children with cerebral palsy
  • Enlighten people on how to prevent giving birth to children with cerebral palsy
  • A campaign against stigmatization towards people living with cerebral palsy and their families

With a turnout rate of over 700 persons and celebrities like Rugged Man and Temitope Omosule, Face of Petite Nigeria, the walk ended with many people enlightened about Cerebral Palsy.

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In line with celebrating the freedom of the press, Rite Foods Limited partnered with Lagos State University, School of Communication; the Department of Journalism.

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Rite Foods Limited is committed to health and development in the society so every June, we partner with hospitals and health organizations to push blood donation awareness and in turn encourage Company’s staff to be a part of the blood donation too.


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Google Africa Foundation

Rite Foods Limited, in partnership with Goge Africa Foundation Annual Career Guidance and Counseling, saw the urgent need to bring to the fore the dangers of drug abuse, unsafe internet activities and manipulation for political thuggery use as the 2019 elections were fast approaching.

So this year’s theme was aimed at educating youth on safe online activities, reducing the rate of drug abuse and awareness of political thuggery in our society.

With over 3,500 young people in attendance, we moved closer to our goal of empowering young people towards positive growth and self-development

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We partnered with Life Changers foundation, a non-government charity organization whose purpose is to offer hope in the form of education, vocation, and enterprise to the financially challenged and disadvantaged in the society.

This year, we assisted the foundation in raising awareness about the foundation and its purpose in the society by sponsoring the “Walkathon” which took place on the UN International Day for the Eradication of Poverty, October 17th, 2018 saw over 400 participants walk from Olive Tree Parish, Banana Island, Ikoyi to Falomo and back to the take-off location.


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Rite Foods Limited, in partnership with Greenhill Recycling, has decided to let the initiative of a clean environment begin with YOU. In the light of our commitment to saving our environment, we kick-started “Operation 10 million bottles”, a year-long rally project in Mushin, Lagos on the 30th of October, 2018.

For the first rally, we recovered recyclable solid wastes such as used plastic bottles, aluminum cans and old corrugated cartons from sources of consumption in order to give them a new life and prevent them from being sent to landfills.

Over the years, Greenhill recycling has recovered tons of recyclable waste materials that alternatively would have littered the streets, blocked the drains, leading to flooding and several health hazards using this model.

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Bigi Goes To School

Rite Foods Ltd. constantly inspires kids to study and stay in school. “The Bigi goes to School” initiative awards school kids for their stellar academic performance, yearly in 10 selected schools all over the country. Children gifted with school bags full of gifts, top pupils are given additional gifts whilst the best participating schools are given gifts like computers, marker boards, TV sets,e.t.c to assist learning and development.

The positive impact of this initiative is widely felt and received.


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Sustainability and Cleanliness

We focus on cultivating a positive impact on our environment and improving our areas of operation.

We believe that successful businesses are those that reduce negative environmental impact, exchange knowledge and ideas on environmental growth while sharing expertise and experiences towards adapting to the ever-changing world.

Since the advent of Rite Foods Ltd, we have been tracking and reporting our progress towards numerous set goals in aiding nationwide achievement objectives for Environmental Sustainability.

Fossil Fuel Free

We work towards a future where alternative energy will be the only source of energy for our operations in manufacturing. We are constantly vying away from complete dependence on fossil fuels; therefore, reducing pollution emission. We are cutting our carbon emissions in as many areas of operation as possible by reducing the energy used, whilst exploring renewable alternatives and improving the efficiency of our colleagues, we are working with distributors to aid them to manage and also reduce their energy usage; however, mere eco-friendliness, is not enough for us. We are striving to improve our surrounding environment to encourage nature to grow and thrive. We ensure to not just reap from our land but also to replace, sustain and build growth in the land.