Recently, our award-winning brands, Sosa Fruit Drinks and Rite Sausage Rolls, came together for an exclusive movie hangout, leaving a lasting impact on 70 lucky individuals who experienced a VIP screening of ‘The Marvels’ at Silverbird Cinemas, Ikeja City Mall, Lagos, on December 2nd, 2023.

We are dedicated to fostering meaningful connections with our cherished consumers and we initiated a unique approach to engage and reward our loyal consumers. Participants were carefully selected from various social media platforms, where tailored contests aligned with each brand’s identity unfolded. Rite Sausages hosted a spirited movie trivia challenge, challenging participants to guess movie titles from quotes. Simultaneously, Sosa Fruit Drinks introduced an interactive flavour-guessing game, adding an extra layer of excitement to the entire initiative.

The winners, selected from our engaging social media contests, were invited to share in a memorable experience at the movie hangout. The movie started at 2 pm and the consumers were given the ultimate premium movie experience, complemented by the refreshing taste of our Rite Sausage Rolls and Sosa Fruit Drink brand products.

Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout

With 16 years of nourishing the nation, our Rite Sausage Rolls is a functional brand with a mission to help consumers fulfill their dreams and unleash the bull. On the other hand, Sosa Fruit Drinks, recognised for its fun, friendly, and family-oriented appeal, is swiftly capturing hearts wherever our consumers are.

The central theme of ‘The Marvels,’ highlighting the power of individuals to overcome challenges through strength and resilience, perfectly aligns with the aspirational communications of our brands. We strive to empower our consumers and inspire them to face life’s challenges with energy.

Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout
Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout

Our commitment to consumer satisfaction and engagement is unwavering. Rite Sausages recently concluded the Rite Recycle 2.0 sustainability campaign, urging followers to share art created from Rite Sausage Rolls’ cartons and wraps. Meanwhile, Sosa Fruit Drinks continues to delight consumers with a variety of flavours, ensuring satisfaction with every sip.

Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout
Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout
Sosa Fruit Drink X Rite Sausage Roll treats Winners to Movie Hangout

The exclusive movie hangout affirms our dedication to creating meaningful experiences for our consumers. As we look towards the future, Sosa Fruit Drinks and Rite Sausage Rolls remain steadfast in their commitment to innovation, engagement, and, most importantly, the satisfaction of our valued consumers.