Rhythm and Beats of Africa Drum Festival 2019
The continent of Africa is home to a diverse range of cultures. Music is a universal language that communicates to the soul, in many cultures different materials have been forged from crude matter to make instruments of music. One instrument that is common among many cultures across the world is the drum.
Since the debut event in 2016, in Ogun State, Nigeria, The Africa Drum Festival has become a pilgrim destination for all African drummer group from countries like Benin Republic, Ivory Coast, Uganda, DR Congo and a host of others. The 2019 theme for The African Drum festival was Drumming into the Future and it took place at the 10,000 Capacity Amphitheatre in Okelewo, Abeokuta, Ogun State.
The event lasted from 25th-27th April, at 7pm, upholding the Nigerian heritage and culture, The Egbedere Band made a Nigerian Anthem themed performance to kick start the event. Talking drums, xylophones, costumes, beautiful voices and complex cultural choreographies etc contributed to all the performance by each cultural troupe.
All the dancing, drumming, singing and cheering by the crowd was enough to get everybody thirsty and hungry. Rite Foods Limited, as usual, made provision to satisfy dancers, organizers and audience satiated.
Rite Foods Limited being, indigenous to Nigeria, having its factory located in Ososa in Ogun State, supports everything cultural and indigenous, and it is for this reason that the when people think of the drummers and dancers at the Africa Drum Festival will always look forward to reach for more of the Rite and Bigi Sausages, Bigi and Fearless Energy Drink beverages.
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RITE FOODS LIMITED MAKES A STATEMENT AT INTERNATIONAL DRINK FESTIVAL 2018
The International Drink Festival is an annual festival targeted at bringing alcoholic and non-alcoholic beverage brands together in one space to showcase their brand. It is also an avenue for lovers of these brands to have a taste of both new and existing products from their favorite brands.
The International Drink Festival 2018 which took place on the 29th of November and extended till the 2nd of December had hundreds of people gather at Balmoral Hall in Federal Palace Hotel to try out variety of drinks. In attendance were exhibitors, consumers, mixologists, bartenders, restaurant managers. Features included music, comedy performances, showcase of culinary skills by renowned chefs and a summit to discuss the future of drinks in Nigeria with major stakeholder as speakers.
Rite Foods Limited was not left out in this awesome exhibition. We came fully branded, ready to fill the atmosphere with fun and different kind of attractions. We were there from 29th of November to 2nd of December.
Balmoral hall opened its doors to mostly students who were seriously excited of course by the numerous drinks they were going to have their mouths grateful for. They came in their different status, gender and age groups. As always, Rite Foods Limited came ready for their interests as there were mixologists ready to mix our lovely Bigi and Fearless Energy drinks to further arouse their energy level. Being a drink festival didn’t stop us from adding other spices to engage the guests at our stand.
The label grabber was quite engaging as people ranging from the young to old tried out the label grabber which offer them the opportunity to win free drinks and sausages after fulfilling the conditions attached.
Who doesn’t love free pictures? Of course, nobody would deny that. As a result, our photo booth welcomed people in their numbers. They had so much fun taking pictures both in groups and personalities. And of course, they got their pictures printed and given to them on the spot.
“My crown is not invisible. I’m going to make you see it, feel it and remember it.” This is not an attitude, it is the statement of the regal, Rite Foods’ Bigi Queen who made the loudest noise with her appearance at the venue. She basically left everyone at awe at the event and definitely got hundreds of people staring at her in adoration of how extremely beautiful she was.
Such an apt projection from a brand that would not leave any stone unturned in making a statement and giving her consumers a memorable experience at events is unforgettable. Rite Foods Limited’s presence at the exhibition can’t be forgotten in a long while. We definitely look forward to being there next year just like our very adorable brand loyalists would agree to the same.